Vision & Mission

Vision & Mission

Vision

We aim to become a Global Brand in Milk, Milk by-products. To produce good employment opportunities and raise the socio-economic standard of the people, thereby adding value to the society we operate in. Eventually, achieve a position for the group where it is acknowledged as the ‘India Largest Dairy’ in the forthcoming years.

Mission

To build the largest retail chain in the world under brand ‘Pratibha’ to address the daily needs of people by providing quality products directly from producer to consumer. To establish a strong connect with the farmer community and ensure their overall growth as they form the base of the nation’s economy.

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